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WallMark

The purpose of the project is to create an interface that will connect property owners and street artists. To create beautiful streets and improve the quality of life of passers-by
The pain point I found to drive the project is vandalism and disrespectful or inappropriate graffiti.

As part of the project I created a graffiti font, a website, a book, a video and animations.

The project was done as part of studies at Ruppin College 2020-2022

home screen

In order not to complicate things, each user will decide for himself what he is looking for. On the home screen we will get the option to choose what we would like to find, a wall or an artist

An empty wall

Here we can search on a map for empty walls that we can work on and maybe even get paid for the effort.

We can choose a wall type using tabs.

Artists and inspirations

Here we can see finished walls, artists and get inspiration.

On the map we can see artists and all their walls and maybe hire their service

Profile page

Every social network is about people. Each user will build himself a profile page where he can present his works and market himself.

Logo

The brand has two different target audiences, on the one hand the property owners and on the other the street artists.

I created a logo that looks like graffiti but it’s not graffiti, it’s more moderate but still communicates the main goal

The inspiration to create the typography and the symbol came from the graffiti signatures that can be seen next to each work